Welcome to JoelleByrne.com


I’m Joelle, a Business Strategist working with entrepreneurs and business owners who are at capacity with what they do – but who would still love to make more money within their business or venture.

When people hear the phrase “passive income”, they instantly recoil. They imagine it to be a way of making mere pocket money via something completely different to their business; a bit like a side-hustle or a pyramid scheme that will alienate everyone they know.

What I do isn’t anything like that. You can relax.

When I talk about passive income, what I mean is finding multiple ways and means in your existing business to create income streams that are hard at work… even when you’re not.

Examples of this include courses, memberships and digital products; but trust me, the list really is endless, and my knowledge really is boundless.

Of course, you can have a 20-minute, free of charge, Creative Cuppa with me to find out more and then run off into the night to try any number of things I suggest specifically for you on that wonderfully long list, but as a Strategist, I’m here to work specifically with each of my clients over a period of time, to make sure that they can choose, create and develop the most appropriate, enjoyable and profitable passive income options possible.

Most clients come to me when they are at capacity, which means they have no more time to exchange for money. This means they can’t possibly generate more revenue from their existing business model alone, and this is where I work my magic.

In fact, in all cases, those clients develop such successful and scalable revenue streams and passive products, that they actually end up with more time as well as more money.

Win, win.

Fancy that Cuppa I talked about? My diary is always open for a chat about what you do – and how you can make more money from it.

I don’t do sales calls, so you’ll never have to fear a ‘pitch’ from me. I do, however, love getting to know about other people and their businesses, so a cuppa really is the way forward. And I confess, I do sometimes accidentally explode like a confetti cannon with ideas given the opportunity…

If you’ve got an open mind, I’ve always got an open spot in my diary.

Talk To Me

joellebyrne.com passive income for business family photo


If you’re looking for me when I’m not in my book-covered office, I can usually be found hanging out in Costa with either my laptop, my mother or both! When not damaging my bank-balance on caffeinated treats or cosied up with my favourite books, I can be caught trudging the canals and rivers of the Pennines with my beloved fur-babies, long-suffering husband and our beautiful little girl.

How I can help you…


It is possible to sell more of what you already create and to diversify where most of the income in your business actually comes from. The more passive income streams you have, the higher your turnover and the more customers you can reach, without overwhelming yourself!

You can also do fancy and indulgent things like taking time off without worrying and breaking through the ceiling of your current earnings, tapping into the uncapped potential!

When you stop believing that you need to exchange time for money, or at least some of the time, you can begin to generate revenue from passive income streams that manage themselves. This is just one of many income generation techniques that allow you to add more value to your industry, make more money and enjoy more freedom.

You do not need to change what you love to do to have the financial and time freedom your business can deliver to you.


Are you ready to do more with your passion?


As you would expect, I practice what I preach – so if you’re not ready to work with me one to one, that is absolutely fine! No hard feelings (although I’d still love a cuppa!).

Go, full steam ahead all on your solo and head over to the ‘help yourself’ page that is packed full of resources that can help you right now, without a brew or another human in sight…

Step into your Passive Income Super-Pants…

Discover your hidden passive income identity and super-charge your business…

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